A colourful display of HIP POP cans, each can contains 5g of fibre and is a naturally refreshing beverage.

By Hip Pop Marketing

Fibre Drink: A Tasty Way to Support Your Nutrition Goals

Fibre drinks might not be the first thing that comes to mind when you think “refreshing beverage”, but they’re about to be. Because if you’re trying to eat better, feel better, or just outwit your gut on a daily basis, getting enough fibre is a genuinely big deal.

Here’s the thing: when you cut calories, your nutrient intake can take a hit, especially fibre. And that’s a problem, because your digestive system doesn’t just run on good intentions and the occasional multivitamin.

That’s where Hip Pop comes in. We’ve created a line of gut-loving, fibre-packed fizzy drinks that taste just as good as your usual pop, but come with actual benefits. No chalky powders. No health lecture. Just proper flavour with a fibre functional twist.

Let’s talk about why fibre is the low-key hero of your diet, and why you might want it in your can, not just your cupboard.

Why Fibre Matters, Especially When You’re Eating Less

So, you’ve made the noble effort to cut down on calories. Maybe you’ve swapped out that extra biscuit, trimmed back your portions, or said no to the second helping of chips (heroic stuff). But here’s the catch: when you eat less food overall, you often end up eating less fibre too, and that can throw your system off balance faster than a dodgy takeaway.

Fibre is like the unsung hero of your digestive system.

It keeps things moving (yes, that kind of moving), helps feed the friendly bacteria in your gut, and can help you feel fuller for longer, pretty handy if you’re trying to avoid inhaling your fridge at 9pm.

And if you’re not getting enough? Cue the bloating, sluggishness, and general “why do I feel a bit meh?” vibes.

According to the NHS, adults should be aiming for around 30g of fibre a day, but most of us are falling short, especially when we’re cutting back on carb-heavy foods like bread, pasta, and cereals (you know, the usual fibre carriers).

Enter: the fibre drink.

By sneaking plant fibre into our Sodas, we’re helping you hit those fibre goals without chewing through a forest of kale. It’s functional hydration without the boring bits, just fruity, fizzy goodness that gives your gut a reason to celebrate.

So, What’s This Fibre Actually Doing in My Drink?

Great question. You might be wondering: why is there fibre in my fizzy pop? Isn’t that something you get from, like… bran cereal or mysterious grainy muffins?

Well, yes. But also: welcome to the future.

The fibre we use in Hip Pop isn’t gritty, gloopy, or something that’ll make your drink feel like a health food experiment. It’s plant-based, invisible, and 100% tasteless, which means you can enjoy all the benefits without even noticing it’s there.

Here’s what that fibre is doing behind the scenes:

  • Helping support your digestion
    Fibre is like the traffic warden for your gut. It helps keep everything moving smoothly, reducing the chance of uncomfortable pit stops later on.

  • Feeding the good bacteria
    Your gut is home to trillions of microbes (yes, with a T), and they love to snack on fibre (called prebiotics). Keeping them well-fed helps keep your gut feeling happy and balanced. Especially important if you’re on a weight loss journey.

  • Helping you feel fuller, for longer
    This is especially useful when you’re trying to cut back on calories. Fibre helps give your drink a little more staying power, so you’re not immediately reaching for a snack after.

So no, we didn’t add it for fun. We added it because it turns a tasty drink into something actually useful. And because we like the idea of your gut throwing a small, polite party every time you open a can.

How Much Fibre Is in a Hip Pop Can? (And Why That Matters)

We know what you’re thinking: “All right, clever clogs, how much fibre are we actually talking here?” So, let’s get into it.

Each can of Hip Pop Soda contains around 5g of fibre.

That might not sound like much at first glance, but when you consider the NHS recommends 30g of fibre a day, it’s actually a pretty decent dent, around 15–17% of your daily target, in one very sippable, citrusy, fridge-chilled serving.
Compare that to most standard fizzy drinks, which contain zero fibre, none, zip, zilch. Even those that claim to be “healthy” or “functional” usually stop at sugar-free and don’t go near gut-friendly territory.

Even smoothies, often hailed as the holy grail of nutrition, aren’t quite the fibre powerhouses they seem. Once the fruit is blended, a lot of the roughage gets lost. And depending on the recipe, they can pack more sugar than a chocolate bar. Delicious? Yes. Balanced? Not always.

With Hip Pop, you’re getting:

  • 5g of plant fibre

  • Only 17–20 calories per can (depending on flavour)

  • No added sugar or artificial sweeteners

  • A drink that tastes like a treat, not a supplement

So, yes, you really can have fizz, flavour, and fibre all in one. It’s like levelling up your usual soft drink without making your tastebuds (or your gut) sad.

Functional Drinks: Health Hype or Actually Helpful?

Unless you’ve been living under a rock made of crisps, you’ve probably noticed the rise of so-called functional drinks. You know the ones, packaging that promises better focus, more energy, glowing skin, perfect digestion, inner peace, and the ability to recite your National Insurance number on command.

Here’s the thing: the idea behind functional drinks is great. The execution? Often a bit… optimistic.

Most of them fall into one of two camps:

  • Over-promised and under-flavoured, where every sip tastes like disappointment, with marketing that lives in that murky grey zone where bold claims meet tiny disclaimers.

  • Or “health-adjacent” sugar bombs, trying to distract you with buzzwords while quietly sneaking in a calorie count that rivals dessert.

At Hip Pop, we don’t believe in health halos or miracle claims. We believe in real ingredients, a bit of clever nutrition, and drinks that taste genuinely delicious. Yes, our sodas contain fibre. Yes, they’re low in calories. But we’re not here to sell you a cure-all in a can. We’re here to offer proper good pop that just so happens to be good for you, too.

It’s not a potion. It’s not a promise. It’s just a smarter, tastier way to enjoy fizz, with real benefits and nothing artificial.

The Final Fizz: Give Your Gut Something to Smile About with a Fibre Drink

Not all heroes wear capes. Some come in cans.

If you’ve made it this far, congrats, you now probably know more about fibre drinks than the person sitting next to you. And hopefully, you’ve realised that supporting your nutrition goals doesn’t mean surviving on salad and solemnity.

At Hip Pop, we make fibre-packed sodas that taste like proper treats. Whether you go for Pink Grapefruit, Tropical Peach, or our ever-popular Ginger & Tumeric, you’re getting something bright, bold, and genuinely satisfying, with a little fibre kick your gut will quietly thank you for later.

No artificial sweeteners. No weird aftertastes. No faff.
Just low-calorie, high-fibre drinks that actually deliver.

So, if you're cutting calories or just craving a better kind of pop, this is your sign.

Get Real. Drink Hip Pop.
Explore the Fibre-Friendly Range

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